Monday, 15 August 2005

His weblog may not be an official Microsoft site - it's his own site, a place to publish his own opinions - but the fact is, Robert Scoble's a Microsoft blogger, albeit "unofficial."

And one Microsoft site - Microsoft for Business and Organizations - has published an article called "Agent of Transformation," where Robert is interviewed about corporate blogging.

61422_scoble_top

Good read. It's also linked from Microsoft's Executive Circle. Interesting, really - Robert's an insider, of course, but he speaks his mind from time to time - He's been known to express opinions critical of Microsoft's products and positions if that's where he stands. So, it's also interesting to see Microsoft publishing interviews with Robert to talk about how corporate blogging benefits business.

"So there are times when we are having an online conversation out in public, which is fascinating and scary. It's like living naked. Sometimes it's not all that pleasant. We both believe very strongly in transparency and believe that it makes you make better decisions overall."

He also talks about being a smart business blogger. It's worth a look for anyone interested in the blogging world, and for anyone who blogs about - or for - work. Read the interview here.

And... Coming up in September, Scoble's gonna be webcasting:

Robert Scoble on Blogging - September 21, 11:30 AM Pacific Time. Catch this webcast with Microsoft's most well-known blogger, Robert Scoble, and learn how to build your own blog presence, brand, and traffic.



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Monday, 15 August 2005 17:02:11 (Pacific Standard Time, UTC-08:00)
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